Geoff A. Koch
Portland, Oregon, USA

EDUCATION

M.A. communication, Stanford University (full tuition scholarship), June 2004
B.A. biological sciences & economics, University of California, Davis, June 1994

RELEVANT EXPERIENCE

Writing and Corporate Marketing, Mentor Graphics, 2009-present

  • Write and edit case studies, white papers and technical articles about functional verification and electronic design automation broadly

Media Relations and Institutional Writing at Michigan State University and Stanford University, 2004-present

  • I worked in a variety of media relations and science writing roles for Michigan State University since moving to Michigan from the West Coast in 2004. My beats included agriculture research, social science, education and international programs. My last job at MSU: communication manager at National Superconducting Cyclotron Laboratory, a $20 million (annual budget) National Science Foundation-funded rare isotope research and education facility. I supported many communication aspects of MSU’s success in the competition for the new $550 million Facility for Rare Isotope Beams, to be completed near the end of the next decade.
  • My media placements at MSU include: a) ghostwritten pieces for senior university faculty and administrators in The Wall Street Journal Asia, Scientific American, Physics Today, CERN Courier, Detroit Free Press, The Detroit News, Education Week and the Lansing State Journal; and b) strategically placed stories and/or university sources in The Wall Street Journal, The New York Times, The Washington Post, Newsweek, The Christian Science Monitor, Science, Nature, Science News, Wired News, Wired Magazine, BBC News, NPR Science Friday, The Chronicle of Higher Education, Physics World, InfoWorld and other publications. In addition, I have successfully pitched MSU stories to local television and radio stations.
  • I wrote for several university publications and have contributed feature articles to the MSU Alumni Magazine, Futures (the university’s agriculture research magazine) and MSU Today (a glossy, magazine-format publication mailed four times annually to more than 300,000 alums and friends of the university).
  • In addition to countless press releases, I wrote copy for Web sites, tip sheets, newsletters, brochures, speeches, personal correspondence and legislative briefing materials. I also completed an MSU certificate program in strategic marketing and communication, taught by the current vice president for external relations at the University of Alberta (who until recently was assistant vice president for university relations at MSU).
  • While a graduate student at Stanford during the 2003-04 academic year, I worked as a science writer in the Stanford News Office. Press releases I wrote generated coverage by BBC News and the San Jose Mercury News.

Journalism and Corporate Communication, 2002-2009

  • Until recently, I continued to work as a correspondent, columnist and freelancer for a handful of technology trade publications. I was a correspondent for SD Times, a 60,000-circulation semimonthly newspaper for software developers. I covered a range of topics for the newspaper, including stories on academic and industry research trends. I also wrote the best practices column for Software Test & Performance, a 25,000-circulation monthly glossy magazine that focuses on testing and quality assurance topics. I also occasionally contribute to CIO.com, the Web site for the 140,000-circulation monthly CIO. Previously I have written for The Portland Business Journal and the now-defunct CMP site mobilizedsoftware.com.
  • Upon completing my graduate degree at Stanford, I worked for a summer at the award-winning science section of The Dallas Morning News, where I wrote several feature articles on topics ranging from neurobiology to astronomy. I have had science-related freelance articles published in New Scientist and the St. Louis Post-Dispatch.
  • Until recently, I occasionally wrote whitepapers, case studies, FAQs and other content for Intel, where I worked for nearly six years before leaving to pursue a Stanford graduate degree. Most recently, I have written for the company’s Visual Adrenaline magazine (2008-2009).

Technical Writing, Project Management and Technology Enabling at Intel, 1998-2003

  • I worked in a variety of marketing, communication and project management roles for Intel. I was part of the customer service team that helped execute Intel’s late 1990s e-business initiatives with some of the company’s largest OEM customers. Key responsibilities included training Compaq procurement personnel to book and manage orders over the Web in the amount of several hundred million dollars per quarter.
  • I moved into technology enabling in 2002, supporting the company’s efforts to work with leading software vendors and solution providers to offer well-tuned versions of their products on Intel silicon. Since leaving Intel in 2003, I’ve continued to work for the company as a contract writer and editor.

EMPLOYMENT HISTORY

Writing/Content Management, 2009-present, Mentor Graphics

Media Relations Manager & Science Writer, Sept. 2004-2009, Michigan State University

Various roles, including Technical Writer and Project Manager, 1998-2003, Intel

MEMBERSHIPS

National Association of Science Writers

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